Paid Search - Digital NRG

Paid search is essentially a shortcut to get to the top of the search results. It is an opportunity to advertise within the sponsored listings of a search engine. Think about the Google search results as a football match. You and your website are the potential spectator; there’s plenty of ways that you could spectate the match & get in to watch the game though PPC gives you the opportunity to pay the premium & get the front row seats.